10 lessons in business development and growth from craft brewery owners

No matter what type of business you run, there are strategies that can help take your organization to the next level. A great way to learn these techniques for building and growing a business is to look at an industry where small, independent businesses are outpacing the growth of large corporations: craft brewers.


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In 2021, U.S. beer sales increased 1%, while craft brewer sales in value increased 8%, according to the Brewers Association. To unlock some of the wisdom behind this rapidly growing industry, we bring you a webinar with two craft brewery owners who have grown their businesses exponentially and have knowledge to share on growing a business in a field. which was previously dominated by large chains and mass producers.

Join us for a free webinar, 10 Lessons on Business Building and Growth from Craft Brewery Owners, presented by Oracle NetSuite and Entrepreneur. Moderated by Dynamic communication author Jill Schiefelbein, this conversation will provide attendees with 10 lessons to help any business grow and grow stronger from the start.

Speakers will include Daniel Callender, co-owner and founder of Salty Turtle Beer Company, which was recently named North Carolina’s Best Brewery of 2021 in NC Tripping’s Best Of North Carolina Competition. Since opening four and a half years ago, the Salty Turtle Beer Company has quadrupled its overall beer sales in volume.

Mara Shelton, owner of the Tobacco Wood Brewing Company, also joins the conversation. Founded in 2018 as a single-location bar and nano brewery, Tobacco Wood Brewing Company has grown into a two-bar microbrewery with restaurant producing over 1,500 barrels per year. The company is again on course for 150% year-over-year growth in 2022, following a phenomenal 350% growth in 2021.

Together, we’ll pull back the curtain on what made these two business owners successful by sharing the lessons they learned, the mistakes they made (so you can avoid making them yourself) and the plans they have for future growth. .

the 10 lessons in business development and growth from craft brewery owners webinar will take place live on Tuesday, June 21 at 12 p.m. EST | 9 a.m. PST.

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