Entrepreneurs present at the Tahoe Pitch Showcase

The event, which took place for the first time in two years, was well attended.
Supplied / Nina Photography

TRUCKEE, Calif. — After a two-year hiatus due to COVID-19, the Tahoe Pitch Showcase was back in action. In partnership with Tahoe Silicon Mountain and the Sierra Business Council, the pitch camp and showcase allows local entrepreneurs to develop a pitch and then present their business or business idea to a panel of judges and an audience.

Six entrepreneurs were chosen from the pitch camp to make their presentations.

Business category:



  • Ansley Fender, Atlas Solutions, Inc.: A software platform for managing grant funds.
  • Craig Rowe, Jaguar Initiative: A program offering local internships for university graduates.
  • Daniel Feldman, Apres Pop: A flavored popcorn company.

And in the student category:

  • Emmy & Melissa, Smoothieverse: A smoothie company with unique flavors.
  • Isaac, Tahoe-Truckee Pet Services: Connecting Pet Owners with Student Pet Sitters
  • Sophia, Los Puentes Lingüísticos: Developing Intercultural Interaction in Spanish Classes

The evening was hosted by Jessica Carr of the Sierra Business Development Center. Each entrepreneur had five minutes to present their case, then the judges asked them questions. The presentations were quick to light up and gave a clear picture of the market each entrepreneur was looking for, how they would approach that market, income, expenses and the amount of investment they thought they would need to launch the business or move on to the next. level.



At the end of the presentations, the audience was able to choose an audience choice winner who received a cash prize of $250.00. Sophia Martin won the audience award with her very well composed and balanced presentation. Sophia also won the student category, receiving a cash prize and a professional portrait

Ansley Fender won the business category with a compelling case for moving grant money management from spreadsheets to a software-designed reporting system that not only helps grant recipients, but helps funding organizations to better manage the funds they provide. Ansley also received a cash prize and professional headshots as well as Chamber of Commerce and Lift workspace membership.

After a 2-year hiatus, the Tahoe Pitch Showcase was well attended and after the presentations the speakers were surrounded by the audience asking follow-up questions. The public judged the evening a success and were very supportive of the addition of young people to the program. The Tahoe Pitch Showcase is coming back next year, so start thinking about your new business ideas.

The event was supported by: Plumas Bank, Town of Truckee, Truckee Chamber of Commerce, Truckee Tahoe Community Foundation, Holland & Hart LLP, MOBO Law, LLP, McCullough Web Services, Pamela Hurt Associates, Lift Truckee and Nina Miller Photography. Mentors and judges also volunteered their time at Tahoe Pitch Camp and the Tahoe Pitch Showcase.

For those who missed the event, it can be found on Tahoe Silicon Mountain’s YouTube channel at https://youtu.be/E-sqIljTRpk.

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