Lil Durk Launches Career Readiness Program For South Side Chicago Youth
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Hip-hop can sometimes get a bad rap, especially when people choose to focus on the violence and misogyny that a handful of hosts tend to spew on their songs. However, there is also a lot of positive influence associated with the art form based on the popularity of the genre.
Chicago rapper Lil Durk chooses to align his artistry with the latter by using his Neighborhood Heroes Foundation to give back immensely to the teens on the South Side where he grew up.
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Through Neighborhood Heroes, Durk hopes to show teens in Englewood that a positive career path is possible with the launch of a new prep program. The non-profit organization plans to “invest time, money and resources” in these children to allow them to see a new vision of life away from life on the streets. “We will fly the first cohort of 20 young men to New York to meet C-Suite executives from Sony, Alamo Records and the NY Knicks as they follow these like-minded, seasoned professionals who share similar stories,” they wrote in the Instagram announcement (seen above), adding, “Next, we’re off on our HBCU College tour at ATL. They’ll get acquainted with a few historic institutions that have accredited college programs that will support their journey.
The initiative is expected to culminate in a YellaWood 500 experience, with plans to compete in the NASCAR Playoffs at Talladega Superspeedway. The young men are to meet C-Suite leaders who will open up careers in the lucrative business and strengthen the burgeoning bond between the black community and NASCAR. “We never had that growing up,” Durk told NBC 5 Chicago, further explaining by saying, “We were looking for that kind of advice and we didn’t get it, so I’m just trying to be different.”
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We give major props to Lil Durk for showing our black youth at risk of falling victim to Chicago’s endemic gang culture an alternate escape plan from the neighborhood. Learn more about the Neighborhood Heroes Foundation by clicking here.
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